Farms to Chefs provides delivery and preparation of South Florida’s best organic produce to high end Tri-County restaurants. They needed a complete re-brand after the old owner let the company go with a less then stellar reputation. The new owners, Tim and Maggie Elmore, were determined to get their new business re-positioned and reestablished in the eyes of their customers. We designed an Earthy and vintage brand identity with a touch of Miami’s iconic Art Deco styling. The styles fuse beautifully while remaining grounded.